Access Your Inner Elvis!

© TSUFIT 2007

Did you capture the American Idol finals last year between Taylor Hicks and Catherine What’s Her Name? The one with the finest voice?

I’m gon na tell you a trick, something no one ever informs business owners. It’s not about being the very best! It never ever was. 짭플릭스 Yet many business owners waste their money and time bragging about being the best. “We sell the best doohickeys …” “We supply the best client service …” ‘

It’s dopey to extol being the very best! Why? ‘Cause
1. Everyone states it.
2. It’s most likely not real.
3. We do not think you anyhow
Do not fret about it, ’cause
4. We’re not always trying to find the best.

Are they the finest? Not 30 years earlier when the song came out and definitely not now. In some way a geriatric Rod got to wiggle his assets on American Idol along with Taylor Hicks!

The “It” Factor
In showbiz, there’s an expression “You’ve got ‘it’.” What’s “it”?

The reason they call it “it” is because it’s tough to put it into words. It’s got something to do with charm, magnetism, the power to bring in and hold an audience. Frankly, Rod Stewart never ever did it for me, however Elvis definitely had “it”.

Access Your Inner Elvis
I simply saw a motion picture about Elvis’ life. Why are individuals so captivated by Elvis? Why are they still telling me “Tsufit, I simply saw Elvis at a convenience store!” when he passed away before Britney Spears was born? Why? Due to the fact that a character that huge never dies.

Why was the man such a star? Was it his appearance, his character, his voice, his music? It’s probably all of those things– together with this magical thing called “it”, however even with Elvis, it took him a while to find his inner “it”.

In the movie, a docu-drama (or shlock-u-drama), Elvis strolls into Sun Records, a small Memphis recording studio, to sing for Sam Phillips. Elvis sings like Bill Monroe; he sings like Bing Crosby; he sings like the other day’s news. Simply another singer. A penny a lots.

It wasn’t a quickie, even for Elvis, to discover his initial voice. He kept at it and Phillips kept pushing him. Eventually he did find it. And the rest is history!

What’s this got to do with entrepreneurs? Everything!

You got ta discover your original voice. You got ta dig beyond the ordinary. You got ta discover your organization’ personality and then you need to reveal it. You got ta gain access to your Inner Elvis!

Do that and see your star shine.

It’s probably all of those things– together with this magical thing called “it”, but even with Elvis, it took him a while to discover his inner “it”.

In the motion picture, a docu-drama (or shlock-u-drama), Elvis walks into Sun Records, a little Memphis recording studio, to sing for Sam Phillips. Elvis sings like Bill Monroe; he sings like Bing Crosby; he sings like the other day’s news. It wasn’t a quickie, even for Elvis, to find his original voice. You got ta access your Inner Elvis!

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